For the WAM project I believe that the design principles and elements show themselves in a more defined way. Whilst the other groups are more extravagant in their representations ours needs to be more applicable and therefore have solid principles and elements.
Rhythm - Our current design breaks the rhythm of the piece with almost complete asymmetrical elements. Doors, top, hand holds, bolts.
Balance - Both visually and physically this piece is somewhat unbalanced, but the cabinet will remain sturdy. Materials, weight, design elements.
Emphasis - This will be brought to both the cabinet itself and the merchandise within through the colors and features we use. Color, materials, lighting.
Unity - As a whole the repeating elements will bring unity to this object. Materials, color, shapes, proportion.
Proportion - Almost human sized, the piece will fit well within the desired space. Dimensions, design, materials.
Line - Mixture of curved and straight, there will be a good balance between the two.
Color - Wood birch, WAM green, nickle, clear. Almost natural with a hint of industry.
Shape - Waves and squared edges. Rigid and flowing at the same time.
Texture - Smooth materials and polished surfaces, although same may look rougher than others.
Form - Cabinet of course, shelving, doors, cutouts, wheels, drawers, and bolts.
Space - Inside and outward, the space is defined inside as it is in the space it resides in.